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IndustriesHealth & fitnessSports club

DukeOS for sports clubs · AI operating systemCRM, ERP and AI agents in one system. From $49 a month per business. About DukeOS

Sports club management softwareYour club, every season, in one place.

DukeOS is the AI operating system for sports clubs: members, renewals, bookings, fees and WhatsApp in one app, with Duke, an AI assistant that prepares the work for your approval. Members, subscriptions, training sessions and coaching in one place, with coaches and volunteers given just the access they need. Duke helps you get renewals in at the start of each season.

A football coach kneeling to talk to young players on the pitch
Which junior members haven't renewed for the new season?
Duke14 junior memberships ended on 31 August and haven't been renewed. 9 of those players came to training in the last two weeks.
Send them the junior renewal email.
Waiting for your approvalSend “Junior renewal 2026/27” by email to 14 membersApprove allNot now

01Duke at your club

Duke chases the renewals so the committee doesn't.

The secretary, the treasurer and every coach ask Duke in their own words, and it answers with their own access. It lists who hasn't renewed for the season, reads your Teams and Fixtures pages, and drafts the reminders and payment plans for a person to approve.

Who decides

  • On its own, by your ruleDuke on duty does it for the customer who wrote, once you switch that action on.
  • Waits for your approvalIt prepares it and shows a one-line preview. Nothing changes until you approve.
  • Just answersReading needs no approval, and it sees only what the person asking may see.
  • Ready when you open the appInsights are made from your own numbers when you open the app.
Meet Duke

A day with Duke

A Wednesday at a community sports club
  1. Had the season read readyThe secretary opens the Dashboard: 14 juniors not renewed, 6 subscriptions overdue.InsightsReady when you open the app
  2. Drafted the junior renewal emailOne email for the 14 juniors whose season ended on 31 August.EmailWaits for your approval
  3. Answered a fixtures questionKate asks who plays away Saturday: U13 Girls at Riverside, 10:30 kick-off.Custom pagesJust answers
  4. Split a family's subscriptionThe Lowe family asked for 3 instalments on two junior memberships. Ready to approve.InvoicingWaits for your approval
  5. Listed players gone quietDan asks: 5 first-team players haven't checked in at training for 30 days.AttendanceJust answers
An example day. Names and numbers are made up.

02The apps sports clubs use

Members, sessions and the people who run them.

Memberships for subscriptions, classes for training sessions, appointments for one-to-one coaching, and roles so coaches and volunteers only see the areas they need.

03In the app

A closer look.

Screens from our live demos, and what each part does for the business.

Teams and fixtures

Teams, fixtures and kit, the way your club runs them.

We build pages for what your club tracks, linked to members: teams, fixtures, volunteers, kit. Ask Duke to add a field or a new page any time.

TeamsYour own page

TeamAge groupCoachTrainingPlayers
U9 MixedUnder 9Rhys EvansTue 5:3016
U13 GirlsUnder 13Kate LoweWed 6:0014
First teamSeniorDan MooreThu 7:0022
VeteransOver 35Pete HallSun 9:0012

Subscriptions

Adult, junior, student, social.

Each subscription is a plan with a length and price. Renewal season stops being a spreadsheet: due, lapsed and renewed are worked out for you.

Training

Sessions with places and waiting lists.

Schedule junior and adult sessions weekly, with a coach and a limit on places. Members with the app can book their own spot.

Roles

Access for coaches, volunteers and the committee.

Give each role View, Edit or Full access per area. The treasurer sees invoices, a coach sees sessions and attendance, a volunteer only what they need.

Pages Duke can build for you

Teams, fixtures, volunteers.

Built for your club during guided setup, or by asking Duke. For example:

  • Teams
  • Fixtures
  • Volunteers
  • Kit orders
  • Coaching qualifications
  • Safeguarding checks

06Start free

Build your wholebusiness, free.

Free to build. Pay when you publish.

Start free