Questions, answered from your data.
Customers, bookings, invoices and your own pages: it looks across every app you have switched on.
52 types
Duke sets up the pages, pipeline and messages for your kind of business. Each group has a live demo.
Health & fitness
Beauty & wellness
Clinics & care
Professional services
Home & field services
Partner with DukeOS
License the source code and host it yourself, or deliver it fully managed under your own brand.
Partner programmeLearn more
Demos, guides and help, plus the studio that builds DukeOS.
Resources
The Assistant appPart of DukeOS, the AI operating system for business: CRM, ERP and AI agents in one system. From $49 a month per business
Duke works inside every app with your permissions. Ask a question, get a draft, or ask for a change. Reading needs no approval, and every change shows you a preview first.
01Chapter 06 of Meet Duke · Ask anything
The assistant is where you talk to Duke. It knows the page you're on, reads with your permissions, drafts the follow-ups and asks before every change.
Who decides
Customers, bookings, invoices and your own pages: it looks across every app you have switched on.
Several changes at once? Approve them together, or one by one.
From the files the person asking may open, with the document and page.
02In Assistant
What Assistant does, part by part, on screens from our live demos.
From any page
Open Duke from the header or with ⌘K, or use the Assistant page. Duke knows the page you're on, so “summarise this customer” works on the customer in front of you. Answers stream in, with a label for what Duke is doing.
Your permissions
Duke has no permissions of its own. It works as the person asking, and every call it makes is checked again against that person's role. What it reads in documents and messages is treated as information, never as instructions.
When the front desk asks Duke
Approvals
Before any change, Duke runs it as a dry run on your real data and tells you in one sentence what approving will do. Approve, reject, or approve a batch at once. Only the person who asked can approve, and a proposal expires after a day.
AI credits or your own key
Your plan includes AI credits each month: one credit is one cent of AI cost. Settings shows usage by feature and by person. Or bring your own Anthropic or OpenAI key, stored encrypted, and calls on your key don't use credits.
Settings · AI this month
03Works with
They share one set of customers, one timeline and one Duke.
05Start free
Free to build. Pay when you publish.
Start freeLive demos · no sign-up
A demo business with months of sample data. Pick a role on the sign-in page.







